Home Services Company Doubles Service Calls
How a home services company used Local SEO to overcome seasonal challenges and achieve 200% growth in service calls while expanding market coverage in 6 months.
The Challenge
A growing home services company was struggling with seasonal demand fluctuations and limited service area coverage.
- Seasonal demand fluctuations affecting revenue
- Limited service area expansion opportunities
- Low online visibility for home services
- Inconsistent lead generation
Our Solution
We implemented a comprehensive service-area SEO strategy with seasonal content optimization and market expansion focus.
- Service-area SEO optimization
- Seasonal content strategy
- Multi-service optimization
- Local directory expansion
Key Results
Our Home Services Local SEO Strategy
Comprehensive approach to dominating local search for home improvement and repair services
Service Area Expansion
Optimized for multiple service areas and geographic expansion opportunities
Seasonal Optimization
Created seasonal content to capture demand throughout the year
Multi-Service Focus
Optimized for various home services including HVAC, plumbing, and electrical
Emergency Services
Targeted emergency and urgent repair keywords for immediate response
Year-Round Performance Growth
How we overcame seasonal challenges to achieve consistent growth
Spring (HVAC/Plumbing)
Summer (AC/Electrical)
Fall (Heating/Maintenance)
Winter (Heating/Emergency)
Market Expansion Success
How we helped expand service coverage to new markets
Original Service Area
After 6 Months
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